Srinandan Sundaram
Executive Director, Home Care
Srinandan Sundaram (50) is the Executive Director, Home Care, Hindustan Unilever Limited. He also heads Digital Marketing, Media and Commerce for Hindustan Unilever Limited.
Srinandan became Executive Director HUL and General Manager, Home Care, South Asia, Unilever in 2024. He has successfully pivoted the Home Care business towards future segments through a portfolio strategy. He has also expanded Vim from a dishwashing brand into a Homecare master brand, including various dishwashing liquids and surface cleaners.
Before this, he was the Executive Director of HUL and General Manager of Nutrition & Ice Cream, South Asia, Unilever. As Executive Director for Nutrition & Ice Cream, he built a portfolio of Ice-creams across snacking price points whilst seeding on future growth opportunities comprising Hellmann’s mayo and the Korean range on Knorr. He has successfully led the business, with Tea having sustained its leadership in the category and strengthened competitive growth in the Health Food Drinks business acquired from GSK CH, which was fully integrated into HUL during his tenure.
As the Executive Director for Customer Development (CD) before his stint as Executive Director of Nutrition & Ice Cream, he championed embedding the role of CD as a service organisation that served the needs of brands and customers, leveraging three interdependent ecosystems of Demand Capture, Demand Generation and Demand Fulfilment. In doing so, he pivoted CD to a High Tech - High touch function on the two pillars - digital & people, including partners. Through his leadership, Srinandan has successfully transformed HUL’s customer development function, moving to a technology-backed strategy and data-driven approach to problem-solving.
His vision from a longer-term perspective is to create a leadership legacy by personally committing to and creating capable, future-fit leaders who are curious ecosystem thinkers and can create cutting-edge capabilities in digital and analytics.
Srinandan started his career with HUL as a management trainee in 1999. He completed his MBA from IIM, Kolkata, and is an alumnus of Harvard Business School, where he completed the Senior Executive Leadership Program.